Thursday, May 31, 2007

Today's Buzz: dropps(tm)

One of my current BzzCampaigns is for dropps(tm). Innovative dropps — a super-concentrated laundry detergent that's good for any washer, fabric, color or temperature — come in dissolvable, pre-measured packets. There's no measuring or clean-up — you just toss in one packet for any size load. The packet dissolves completely to release the cleaning power of reformulated Cot'nWash, the enzyme-free detergent rated #1 by Consumer Reports for its superior cleaning ability.
The makers of dropps put a lot of thought into creating an environmentally friendly product. For instance, biodegradable dropps intentionally conserve resources: the super-concentrated formula means less drinkable water used to make dropps, less packaging and less fuel required to transport dropps. Plus, dropps packaging is recyclable and made from recycled PET (the same stuff plastic soda bottles are made from). Double bonus.
And have you ever wondered why it's important for detergents to be phosphate-free? Phosphates find their way from our washing machines to rivers, lakes and oceans, causing algae blooms that suffocate aquatic plants and animals (the algae prevents oxygen in the air from dissolving into the water). Not to mention the aesthetic effect on the landscape and the cleanliness of the water at the beach. With all that, dropps might be the choice for you if you want to protect your clothes as well as the environment.

Some more facts about dropps:
The detergent is equally effective in all water temperatures, so you can wash clothes in cold water to conserve energy and save money.
Two versions are available: Fresh Scent and Clear & Fragrance Free.
dropps work on all fabrics and all colors.
The low-sudsing and deep-cleaning formula ensures safe use in all washers, including high efficiency (HE) machines.
One half-ounce packet cleans any size load.
dropps are available at Wal-Mart, Bed Bath & Beyond, Whole Foods, amazon.com, teebop.com and www.dropps.com. Check their website for more local retailers.
The price per load is about 35¢—that's comparable to Tide and other leading detergents.
A package of 20 dropps sells for $6.94 at Wal-Mart, with prices varying at other retailers.


I've been using dropps for several weeks with good results. We just bought a new washing machine, it is not HE, and dropps(tm) have worked fine in it. The packet dissolves completely and our clothes come out clean. I've been using the fragrance-free version for my clothes and Joe's clothes. I would recommend you trying dropps if you're environmentally conscious.

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